Samui Wining & Dining
Classic Gems offers a superb range of jewellery at very affordable prices.


Things have gotten zippy since the birth of the internet; now you can do everything faster, better and get the edge over your competition; you can pick up a skill in no time, watch a few YouTube videos and profess yourself an expert in a month. Fortunately most professions raise an eyebrow at that, and there’s still expertise that takes decades to learn. Professionals who declare themselves in for the long haul are more likely to be trusted. On Samui, where everything appears so modern, and stores set up overnight, you might think that traditional learning and crafting may be a thing of the past. But this isn’t so in many cases.


Classic Gems is a locally-run business. The current owner, Khun Chayapa, learned the jewellery business from her father and he learned it from his father. If you need to know anything about precious stones and jewellery then you won’t go wrong with Classic Gems. Their shop is conveniently located at the southern end of Chaweng Beach Road opposite Centara Grand Beach Resort.


Entering the shop is a breath of fresh air from the hustle and bustle outside. There are assistants on hand to help and give advice should you ask, but they do not hover and interfere with your browsing experience. These are the same assistants that the shop started with over 20 years ago, and their expertise in the field of precious stones is vast - so don’t be afraid to ask them anything at all. For example they can advise on the best setting if you have a particular stone in mind, or even the best stone to give as a present to that special someone. 


The air-conditioned shop is spacious and there’s plenty of room to walk freely around and appreciate the exquisite jewellery that’s on display. Display cabinets showcase some of the finest and best quality jewellery that you will find on Samui. As a member of the Thai Gem and Traders Association, Classic Gems has been a long-trusted name in the jewellery business, and with Khun Chayapa’s son ready to take over the reins, it’ll be here for a long time to come.


In their Chaweng store they have a small but well-equipped work station for their own jeweller to make repairs and sizing adjustments. Should you also have something special in mind, your own design or a design you have a picture of, then they will make it to order. If it’s not too complicated the jeweller on Samui can work on it, and it’ll usually take about three days. More complicated pieces will be sent up to Bangkok where they also have a factory that designs and makes the more unique pieces that you’ll see on display in the shop. Should you buy any jewellery from Classic Gems they’ll give their own certification that’ll entitle you to have free cleaning and minor repairs, such as if a stone becomes loose from its setting. This is a lifetime guarantee.

Quality is number one when it comes to all the jewellery at Classic Gems. And choice – there’s a vast array of pieces. Top quality settings are used, with 24 and 18 carat yellow and white gold. And the settings are very important because they’re what make precious stones shine and sparkle. It’s also important to have the right setting to give durability to the piece of jewellery.


If you’d like a souvenir of Thailand then ruby or sapphire might be for you. These are the stones that are famous in Thailand. But again quality is very important, the colour as well as the cut. Classic Gems guarantee that their gems are of the highest grade and the colours are very beautiful and clear. You can find sophisticated single gem rings and some exquisite and intricate designed ones with multiple stones. But rings are not just for women, there are also plenty for men.


Rubies and sapphires are amongst four precious stones. The other two being emerald and diamond and Classic Gems has both of these on display too. Although you’ll probably be struck at first by the huge collection of beautiful rings, they also have bracelets, earrings and necklaces. Sets can be made to match with your particular stone or sometimes stones. If you’d prefer something in silver there is also a silver section, again with the option of made-to-order items, and a pearl section with the majority of the pearls coming from China and Japan.


With Samui becoming a more and more popular choice for destination weddings there is also a variety of wedding bands on display, from simple plain band types to stunning diamond engagement rings. When choosing wedding bands don’t forget that this will probably be the one piece of jewellery that you’ll shop for with your partner. Think about your personalities when it comes to the design, but also don’t worry if you like different metals, if you want white gold and your fiancé likes yellow. There are no hard and fast rules that say wedding bands must match. Remember this is your choice and you can have a bold or simple design whichever you think suits your personality. Classic Gems can help you with your choice and custom design the wedding bands just for you. But remember - the rings are something that you’ll wear for years. Many people rarely remove theirs so make sure they are practical for your daily life; there’s no point in having a ring that you have to constantly take off and put on again because it’s getting in the way of what you’re doing.


All the diamonds at Classic Gems come with certification from GIA (Gemological Institute of America), one of the world’s foremost authorities in gemology. As an independent and impartial body it evaluates all gems submitted to it. In issuing a certificate they are reporting on the authenticity of the gem that you are buying.


If you’d like to take a look at the fine jewellery on display for yourself or for that special someone in your life then you can also take advantage of their minibus transfer service. You only need to call three hours ahead of when you’d like to be picked up from your hotel and it couldn’t be simpler. And once you’ve arrived at the store, you’ll find that the prices are all extremely good value for money, making choosing some jewellery a thoroughly enjoyable experience.


 Natalie Hughes


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